scope: experiential design

Broker of the hotel services – Hotels.com – made a survey which showed that over 60% od Spanish adults would liket to have a siesta but they don’t have time for it. As a result of that survey Hotels.com ordered a campaign to be launched to promote siesta. Main part of the campaign were interactive Siesta Sille chairs which I have designed. Chairs were exposed in the middle of Madrid Atocha railway station. Thanks to that a siesta space was created and people could have siesta, even for a second. #SalvaLASiesta

cooperation: Platform Can LTD.

press release

#salvalasiesta

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